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Hi, I’m Janine

I’m a writer working with brands and agencies in Bristol and beyond. With a creative mind and a strategic marketing background, I offer full-service copywriting – from ad copy and engagements emails, to this-needs-a-cuppa editorial.

I write for the world of cycling and triathlon

Swimming, cycling and running are some of my favourite things. I’ve penned copy for GCN and GTN, the world-leading triathlon magazine 220 Triathlon, websites like Bike Radar and road.cc, and loads of brands: Continental, fi’zi:k, British Triathlon, Alé, FSA & Vision components, SHIFT Active Media, YT-Industries, Hargroves Cycles and Pav Bryan Direct Power Cycle Coaching. Someone pass me an energy gel.

Plus a whole lot more, from restaurants to renewables

From naming cocktails for Las Iguanas to promoting the importance of organic clothing, my non-sporty work spans sectors far and wide. I work directly with brands, and for marketing agencies, too. I’ve written copy for Bristol University, IBM, Green Star Energy, Bella Italia, Studio Cotton, G&V, and for Lloyds Banking Group and Willis Owen – with the lovely people at leading creative agency Six.

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My approach

I’m a speedy yet meticulous writer with a creative and strategic mind. When it comes to working together, I’m pretty flexible. I’m happy to work in your office or mine, on a single brief or across a longer-term project.

Overall, I pride myself on producing immaculate content that works – and I hit the ground running to make the most of your budget. Need a copywriter? Get in touch.

“Janine is an amazingly energetic and creative person who is very driven and hard working. She gets results.”
— Chris J Reed, CEO Black Marketing